Martin Lake Group's core business philosophy is to provide unmatched product and service through Innovation, Intellect and Integrity.  This blog is dedicated to highlight Innovation and my admiration of Tesla as this century's unprecedented leader of that.  While there are many things Elon Musk related that I do not support or agree with, his innovation is something that I fully support and find highly inspirational.  An unmatched cutting edge innovative spirit that is  completely implemented in both product and brand  An innovation that intentionally disrupts entire markets without apology.  An innovation that intentionally challenges all industry norms with no regard.  An innovation that forces all competitors to provide a better product or go out of business.   An innovation that is determined to never be beat and always be the cutting edge leader by great lengths.  If you do not understand, maybe you will if you let me take you for a ride in the most sic and  ridiculous vehicle on the road, also known as the 2022 Tesla Model S.  Martin Lake Group has no current plans to begin building autonomous vehicles or to launch anyone to the moon, but we have, do and will continue without apology to be the most innovative in providing elite service to our clients with intentional and positive disruption of the real estate industry to the benefit of every homeowner who takes advantage.  I do not believe that Martin Lake Group could be inspired and represented by a more innovative product and brand than Tesla.